July 2014

The problem with the future


Faster horses and tone-deaf designers

> If I’d asked my customers what they wanted, they’d have said a faster horse – Henry Ford (allegedly) This quote has always bothered me. Not only is it dismissive of customer input, but I’ve seen it misused terribly by a wide range of people, who cite it as an excuse to ignore other people…more

Futurism vs fiction

> In science fiction, the imagined world supports the story; in futurism, the story supports the imagined world. > It’s a simple but crucial difference, and one that too many casual followers of foresight work miss. If a futurist scenario reads like bad science fiction, it’s because it is bad science fiction, in the sense…more

How to know

“Never delegate understanding” – [Charles Eames](http://video.pbs.org/video/2178281391/)

Just get started

“The muse visits during the act of creation, not before” – [Roger Ebert](http://www.rogerebert.com/reviews/the-muse-1999)