AlterNet: Blogs: Video: Update: Cartoon Marketing Ignites Bomb Scare [VIDEO] – Years from now, this will still be cited as a turning point, in so many ways. The press conference they gave (video at the site) is especially fascinating. “A guerrilla marketing campaign for a cartoon show about a box of french fries and his milkshake pal set off a scare that nearly shut down Boston’s commercial district yesterday, as bomb squads closed highways and two bridges in search of what turned out to be magnetic-light versions of the cartoon characters.”