{"id":2463,"date":"2007-10-10T09:32:56","date_gmt":"2007-10-10T09:32:56","guid":{"rendered":"http:\/\/bob.ryskamp.org\/psst\/?p=2463"},"modified":"2007-10-10T09:32:56","modified_gmt":"2007-10-10T09:32:56","slug":"2463","status":"publish","type":"post","link":"https:\/\/bob.ryskamp.org\/brain\/2463\/","title":{"rendered":""},"content":{"rendered":"<p>&#8220;Then in 1998 I had the chance to talk with Steve Jobs after he&#8217;d come back and turned Apple around&#8230;&#8217;Steve,&#8217; I said, &#8216;this turnaround at Apple has been impressive. But everything we know about the personal-computer business says that Apple will always have a small niche position&#8230;What&#8217;s the longer-term strategy?&#8217;<br \/>\nHe didn&#8217;t agree or disagree with my assessment of the market. He just smiled and said, &#8216;I am going to wait for the next big thing.'&#8221; &#8211; <a title=\"richard rumelt interview - Strategy: An interview with Richard Rumelt - Strategy - Strategic Thinking - The McKinsey Quarterly\" href=\"http:\/\/www.mckinseyquarterly.com\/Strategy\/Strategic_Thinking\/Strategys_strategist_An_interview_with_Richard_Rumelt_2039\">An interview with Richard Rumelt<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Then in 1998 I had the chance to talk with Steve Jobs after he&#8217;d come back and turned Apple around&#8230;&#8217;Steve,&#8217; I said, &#8216;this turnaround at Apple has been impressive. But everything we know about the personal-computer business says that Apple will always have a small niche position&#8230;What&#8217;s the longer-term strategy?&#8217; He didn&#8217;t agree or disagree&#8230;<a class=\"read-more\" href=\"https:\/\/bob.ryskamp.org\/brain\/2463\/\">more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[359],"tags":[],"class_list":["post-2463","post","type-post","status-publish","format-standard","hentry","category-psst"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/s9wjHJ-2463","_links":{"self":[{"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/posts\/2463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/comments?post=2463"}],"version-history":[{"count":0,"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/posts\/2463\/revisions"}],"wp:attachment":[{"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/media?parent=2463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/categories?post=2463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bob.ryskamp.org\/brain\/wp-json\/wp\/v2\/tags?post=2463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}