Design for the First World

I love this contest idea:

Dx1W is a competition for designers, artists, scientists, makers and thinkers in developing countries to provide solutions for First World problems.

While my lovely wife works tirelessly to help the rest of the world develop, I’m working in the “first world” to make sure there’s a worthwhile and sustainable lifestyle for them when they arrive. The current example we’re setting in the U.S. (low rankings on health, happiness, and world respect) doesn’t seem like a worthy goal for the rest of the world.

Efforts like Design for the Other 90% are valuable and important, but I love that designers from that 90% are trying to help us too.