Jonathon Keats on Google Glass design

It’s not often one of [my design heroes](http://bob.ryskamp.org/brain/?p=4150) comments on something I worked on, so [Jonathon Keats’ comments on how to redesign Google Glass](https://www.forbes.com/sites/jonathonkeats/2015/08/14/this-insider-look-at-google-glass-shows-how-google-should-and-should-not-design-glass-2-0/#316843461386) were interesting to read.

> To navigate this uncanny valley in time, the designer must either create something so futuristic in appearance that it arrives from beyond our collective vision of the future, or something that looks and feels like a natural extension of the present.

It mirrors one of my own new product design lessons learned from Glass (which admittedly [wasn’t meant to be a huge consumer product](https://www.theverge.com/2015/3/17/8235277/sxsw-astro-teller-google-x))–either create something completely new to the world, or replace something that people already use. Simply being faster or better isn’t enough if people still need their existing solution.